The Challenge
Contemporary property and hospitality brand (boutique hotel or upscale residential) needed a digital presence that sold atmosphere before considering practicals, with frictionless booking and a stack that staff could update without developer involvement.
What I Built
Hero is a full-bleed high-impact image or short loop with no headline fighting for space because hospitality visitors decide in the first 2 seconds based on whether the view matches what they imagined. Room content modeled as structured data schema so staff add a new unit by filling fields, not copying a template. Image pipeline with lazy loading and WebP/AVIF. Analytics configured for real funnel events.
Results
1
Full-bleed hero with zero-chrome on load
3
Analytics funnel events (views, enquiries, bookings)
4-5 weeks
Design to launch