Website Redesign That Makes Your Business Look Established and Get Found
Modernize your outdated website without losing your existing Google rankings — better design, faster performance, improved mobile experience, and stronger SEO.
Request a Free Redesign Consultation →What You Get
Current Website Audit
I start by analyzing what you already have. Which pages are getting the most traffic? Which keywords are you already ranking for? Where are visitors dropping off? What's broken technically? This audit ensures we protect your existing SEO assets during the redesign and identify every opportunity for improvement.
Competitive Analysis
I study your top competitors' websites to understand what design patterns, content strategies, and user experiences are working in your industry right now. This analysis directly informs the redesign — ensuring your new website doesn't just match competitors but surpasses them.
Custom Redesign in Figma
I design a completely new interface that reflects current web design standards while staying true to your brand identity. You review and approve the Figma mockup before any development begins. No ambiguity. No "trust the process." You see exactly what you're getting.
SEO-Preserving Migration
This is where most redesigns fail. A careless redesign can destroy years of accumulated SEO value overnight. I carefully implement 301 redirects for every URL change, preserve your existing meta data, maintain your content hierarchy, and ensure Google Search Console shows a clean transition with zero lost coverage.
Performance Upgrade
Your redesigned website will be faster than what you have now. Optimized images, efficient code, better caching, improved hosting configuration, and Core Web Vitals compliance. Fast sites rank higher and convert better.
Content Refresh
If your existing content is weak, outdated, or poorly optimized, I can rewrite it with SEO-friendly, conversion-focused copy that speaks directly to your target audience and targets the keywords that drive the most valuable traffic to your business.
What I Build
- Comprehensive pre-redesign audit of your current site's traffic, rankings, and technical health
- Competitive analysis of your top competitors' websites
- Custom redesign mockup in Figma for your approval before any development begins
- SEO-preserving migration with 301 redirects for every URL change
- Performance optimization — faster load times and Core Web Vitals compliance
- Content refresh with SEO-friendly, conversion-focused copy
- Post-launch Google Search Console monitoring and clean transition verification
- 30 days of post-launch support
My Process
Audit
I analyze your current site — traffic, rankings, technical issues, and conversion weaknesses — to determine exactly what to preserve and what to improve.
Competitive Analysis
I study your top competitors to understand what design and content standards are set in your industry.
Design
I create a new interface in Figma that modernizes your brand while maintaining what makes it recognizable. You approve every element before development.
Development
I build the redesigned site with clean code, optimized performance, and all technical SEO elements in place.
SEO Migration
I implement 301 redirects, preserve meta data, verify crawlability, and monitor Google Search Console throughout the transition.
Launch & Support
I handle deployment, cross-device testing, analytics verification, and provide 30 days of post-launch support.
Frequently Asked Questions About Website Redesign
Everything you need to know about working with me. Can't find your answer? Get in touch.
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Website redesign projects typically range from $2,000 to $5,000 depending on the current state of your website, the number of pages, and the level of additional work needed (content rewriting, new functionality, SEO optimization). I provide a detailed custom quote after assessing your current site.
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Not when done correctly. I use a careful migration process that includes comprehensive URL mapping, proper 301 redirects, meta data preservation, and post-launch monitoring through Google Search Console. Many of my redesign clients actually see their rankings improve after launch because the new site is faster, more mobile-friendly, and better optimized.
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Most website redesigns take three to five weeks from audit to launch. Complex sites with large amounts of content, custom functionality, or ecommerce components may take longer. I provide a clear project timeline before we start.
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It depends on your current situation. If your domain has established authority and Google rankings worth preserving, a redesign is usually the smarter approach. If your current site has zero SEO value and fundamental structural problems, starting fresh might be more efficient. I'll assess your situation during our consultation and recommend the best path.
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A refresh updates visual elements — colors, fonts, images, minor layout adjustments — without changing the underlying structure or functionality. A full redesign rethinks everything: information architecture, user experience, content strategy, navigation, design system, and technical foundation. I typically recommend full redesigns because the compounding benefits of structural improvement far outweigh cosmetic updates.
Ready to Start Your Website Redesign Project?
Book a free 30-minute discovery call. I'll give you honest advice on the best approach for your specific situation.